Equates to product Selling Price x Ordered Quantity during the specified Date Range. Gross Sales does not include Discounts, Returns, Taxes, or Shipping.

Net sales is the total sales revenue generated by a business after accounting for returns, discounts, and other deductions. It is a key metric to measure a company's profitability.

Churned Customers measures the rate at which customers stop using a company's product or service within a certain period of time. It is an important metric for subscription-based businesses to track customer retention and identify areas for improvement.

Churned Customers (Delinquent) metric measures the number of customers who fail to pay recurring payments and cancel their subscription. This helps to track the loss of revenue due to customer attrition.

Sent Invoices metric refers to the total amount of invoices sent to customers during a specific period. It is a useful measure of a company's invoicing and billing performance, and can help identify any issues or opportunities for improvement in the invoicing process.

Paid Invoices Amount metric measures the total value of invoices that have been successfully paid by customers using Stripe.