LinkedIn Company Page Benchmarks for All Companies

LinkedIn Company Page Benchmarks for All Companies for Clicks, Impressions, Followers, Likes, Reactions and Comments.

Company size

1-100K+

Up to 1394 contributors

Created by Benchmark Groups, 2 years ago

Updates

The Updates metric on LinkedIn Company Pages measures the frequency and engagement level of posts shared by the company, indicating the reach and impact of content.

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LinkedIn Company Pages

LinkedIn Company Pages

Impressions

Impressions refer to the number of times your LinkedIn Company Page content is displayed on someone's screen, whether or not they engage with it. It indicates the potential reach of your posts.

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LinkedIn Company Pages

LinkedIn Company Pages

Clicks

The Clicks metric on LinkedIn Company Pages measures the total number of times users have clicked on content or elements on your page, such as links, posts, images, and buttons.

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LinkedIn Company Pages

LinkedIn Company Pages

New Followers

New Followers is the number of users who have started following a company's LinkedIn page within a designated time period. It reflects the growth of a company's audience on the platform.

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LinkedIn Company Pages

LinkedIn Company Pages

Reactions

The Reactions metric on LinkedIn Company Pages measures the number of likes, comments, and shares on your posts. It helps gauge audience engagement and sentiment towards your content.

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LinkedIn Company Pages

LinkedIn Company Pages

Total Impressions

Total Impressions is the number of times your content has been viewed on LinkedIn Company Pages, providing insight into the reach and visibility of your posts.

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LinkedIn Company Pages

LinkedIn Company Pages

Total Engagements

Total Engagements on LinkedIn Company Pages is a measure of all reactions likes, comments, shares, and clicks that your page content receives. It reveals overall audience interest and engagement levels with your brand.

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LinkedIn Company Pages

LinkedIn Company Pages

Total Comments

The Total Comments metric on LinkedIn Company Pages indicates the total number of comments left on the page's posts by users. It shows engagement and interaction levels.

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LinkedIn Company Pages

LinkedIn Company Pages

Total Clicks

Total Clicks is a metric on LinkedIn Company Pages that measures the total number of clicks on your page's content, including website links, videos, and posts. It shows how engaging and effective your content is in driving user interaction.

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LinkedIn Company Pages

LinkedIn Company Pages

Total Shares

Total Shares metric on LinkedIn Company Pages measures how many times your company updates have been shared by your page followers or other LinkedIn users.

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LinkedIn Company Pages

LinkedIn Company Pages

Company Home Page Views

Company Home Page Views is a metric that tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content.

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LinkedIn Company Pages

LinkedIn Company Pages

Followers

Followers metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company. It indicates the reach and engagement potential of the page.

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LinkedIn Company Pages

LinkedIn Company Pages

Unique impressions

Unique impressions measure the number of individual LinkedIn users who have viewed a specific piece of content on a Company Page, regardless of how many times they have seen it.

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LinkedIn Company Pages

LinkedIn Company Pages

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Banchmarks by Databox
Databox's Benchmark Groups product allows you to benchmark your company's performance against groups of similar companies. With integrations with 50+ popular marketing, sales and financial software tools like Google Analytics, HubSpot, QuickBooks — to name just a few, you can see how your entire company's performance stacks up. Then, use the benchmarks to develop a better company strategy, justify investing in new initiatives, set goals for different teams, or just to have peace of mind that you're doing ok.

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